IN THE BUSINESS OF LOVE
SPARK NETWORKS
As a graphic designer at Spark Networks, I help people find love by creating impactful visuals across legacy brands like Christian Mingle, Elite Singles, Silver Singles, Jdate, and Zoosk. I design email campaigns, in-app messages, landing pages, and social media content that resonate with users and drive engagement. Working closely with cross-functional teams, I ensure each design maintains brand identity while enhancing user experience across platforms.
JDATE REBRAND
Created evergreen social templates for the Jdate rebrand adapting colors, imagery styles, and graphics to keep content consistent and visually fresh. Adapting across platforms including @Jdate on Instagram.
APP STORE REFRESH
Updated Jdate’s App Store assets and imagery to modernize visuals, enhance clarity, and better reflect the current user experience—while staying true to the brand’s new look and feel.
EMAIL CAMPAIGNS
I design engaging email campaigns that highlight premium subscription benefits through bold visuals, clear messaging, and strategic CTAs. By testing and refining designs, I ensure each email stays fresh, compelling, and results-driven.
St. Patrick’s Email Campaign
Independently designed this email campaign to boost engagement and premium upgrades across our legacy brands. Each design reflected its brand’s unique voice while maintaining a cohesive, festive look.
LANDING PAGES
Designing landing pages for silver singles involved a meticulous approach, particularly in the realm of A/B testing to optimize user engagement and conversion rates. After analyzing various design elements, copy variations, and user flows, we chose the page that yielded the highest success rate for sign-ups.
Silver Singles landing page designed with both mobile and desktop accessibility in mind.