As a solo graphic design project, I created the full visual identity for the fictional Bean Buzz Festival—a Brooklyn-based celebration of coffee culture.

From concept to execution, I designed everything from the illustrations and stickers to custom bean bags and totes. The goal was to capture the festival’s cozy, energetic vibe and reflect the journey from bean to cup. Every design element was thoughtfully crafted to bring this imagined event to life in a fun, cohesive, and visually engaging way.